Information
of INNATUS

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About
  • INNATUS Co.,Ltd.
  • Head office / 2-1-14, Higashitabata, Kita-ku, Tokyo, 114-0013, Japan
  • TEL.+81-3-3810-4468
  • Branch office : Sumitomoseimeinagoya Bld. 23F, 2-14-19, Meiekiminami, Nakamura-ku Nagoya-shi, Aichi, 450-0003, Japan
  • TEL.+81-52-562-2100
  • Established / April 4, 1981
  • Capital / JPY 20,000,000
  • Executive chairperson / Yuko Kusumi / President & CEO Harutaka Banno
  • Business description / Cosmetics manufacturing and sales trade
  • Qualification Cosmetics / manufacturing and sales trade permission
  • Website / www.innatus.co.jp
History
NEW PRODUCTS START
January 1989: Released four items (Cleansing Lotion II, Beauty Pack, Balmy Lotion, Refreshing Cream) of its origianl INNATUS skin care series, February 1989: Released Oasis, December 1989: Released Puritas April 1992: Started its instructor training course, May 1992: Released Sol Claudele A+B and Rehacer, October 1993: Released Lip Care, October 1995: Released Lip Cream, April 1996: Opened Nagoya Branch Office, August 1996: Renascence, April 1997: Started "IRIS", a bulletin of the INNATUS circle for customers and INNATUS people, name change of Balmy Lotion to Balmy Lotion II, August 1998: Kicked off the 1% Project, released a Lip Care refill of a new color (coconut brown)
10 YEARS ANNIVERSARY
January 1999: With the 10th anniversary of the INNATUS skin care series, made public of its new brand logo, new bottles, and new packages, July 1999: Donation to Japanese Red Cross Society (JRCS), UNICEF, Kochi Med. Sch. Dept. of immunology, Greening Promotion Foundation of Kita City, Tokyo (given a letter of appreciation by the chief of Kita City), and Plan International Japan, October 1999: Released Natura, July 2002: Built a kindergarten in a village in Phu Tho Province, Vietnam, October 2002: Yuko Kusumi, Chairperson and CEO at that time, was awarded with a social and cultural order medal by the Japan Culture Promoting Association for her national/international charity activity, November 2003: Built an elementary/junior high school building in San Jose, Cagayan, Luzon, Philippines, and donated 100 chairs, January 2003: Released Lip Gloss (pink, clear), November 2006: Built a junior high school in Morang, Nepal, and donated 56 desks/chairs, February 2007: Built an elementary school of two classrooms with toilets in a village in Rizal Area, San Jose, Mindro, Philippines (given a letter of appreciation by Republic of the Philippines), September 2007: Yuko Kusumi from President and CEO to Executive Chairperson, Harutaka Banno from Deputy Director to President and CEO, Built an elementary school in a village in Etiopia
HEAD OFFICE BUILDING COMPLETED
March 2008: Built a school building (with two classrooms) for the first grade children in a village in Masbate, Philippines, August 2008: Completed the new head office building
20 YEARS ANNIVERSARY
January 2009: 20th anniversary of the INNATUS skin care series April 2009: Released INNATUS Rose shampoo and conditioner December 2009: Built an elementary school in a village of Vietnam April 2010: Repaired four classrooms of an elementary school and built a new kindergarten house in Mwatate, Kenia June 2010: INNATUS Rose shampoo and conditioner certified with gold and silver medals of the Monde Selection October 2010: INNATUS new office building won the Good Design Award, rennovated four classrooms of an elementary school in a village in Cotopaxi, Ecuador March 2011: Donation to JRCS Great East Japan Earthquake Contribution May 2011: INNATUS Rose shampoo and conditioner certified with gold and silver medals of the Monde Selection two years in a row April 2012: Built a new elementary school building in a commune in Phu Tho, Vietnam June 2012: INNATUS Rose shampoo and conditioner certified with gold and silver medals of the Monde Selection three years in a row, Rose shampoo also awarded with the International High Quality Trophy too June 2012: Released Health Reborn July 2012: Donation to Great East Japan Eartqhquake Fukushima Contribution for Children and Contribution of Iwaki, Fukushima October 2012: Released Lip Care refills of new colors (pearl cherry, pearl rose) March 2013: Moved Nagoya Branch Office July 2013: Donation to Great East Japan Eartqhquake Fukushima Contribution for Children and Contribution of Iwaki, Fukushima January 2014: 25th anniversary of the INNATUS skin care series August 2014: Donation to Great East Japan Eartqhquake Fukushima Contribution for Children and Contribution of Iwaki, Fukushima December 2014: Obtained cosmetics manufacturing and sales trade permission October 2015: New bottles of INNATUS skin care series made public January 2016: Renewed and made public of ingredients of nine products of INNATUS skin care series
Logo Mark
INNATUSCorporate Identity
  • 1Contributing to improve people’s quality of life by helping them maintain natural and healthy skins.
  • 2Striving for the development of high quality skin care products with customer-oriented approaches.
  • 3Conducting the business based on mutual harmony and benefit between the customers, sales persons and manufacturer.

Support through the 1% Project

The 1% Project is a project of INNATUS of donating 1% of the head office turnover of 11 items of its skin care series since 1998 to support charity and academic organizations as philanthropy. We sofar donated to and supported the school building project of Plan International Japan for the children in the world who cannot have fundamental education, MSF, victims of the Mid Niigata Prefecture Earthquake, and so on.

ETHIOPIA
VIETNAM
ECUADOR
KENYA
Chronology
  • August 1998 Kicked off the 1% Project
  • July 1999 Donation to Japanese Red Cross Society (JRCS), UNICEF, Kochi Med. Sch. Dept. of immunology, Greening Promotion Foundation of Kita City, Tokyo (given a letter of appreciation by the chief of Kita City), and Plan International Japan
  • July 2002 Built a kindergarten in a village in Phu Tho Province, Vietnam
  • October 2002 Yuko Kusumi was awarded with a social and cultural order medal by the Japan Culture Promoting Association for her national/international charity activity
  • November 2003 Built an elementary/junior high school building in San Jose, Cagayan, Luzon, Philippines, and donated 100 chairs
  • November 2006 Built a junior high school in Morang, Nepal, and donated 56 desks/chairs
  • February 2007 Built an elementary school of two classrooms with toilets in a village in Rizal Area, San Jose, Mindro, Philippines (given a letter of appreciation by Republic of the Philippines)
  • September 2007 Built an elementary school in a village in Etiopia
  • March 2008Built a school building (with two classrooms) for the first grade children in a village in Masbate, Philippines
  • December 2009 Built an elementary school in a village of Vietnam
  • April 2010 Repaired four classrooms of an elementary school, and built a new kindergarten house in Mwatate, Kenia
  • October 2010 Rennovated four classrooms of an elementary school in a village in Cotopaxi, Ecuador
  • March 2011 Donated 2 mil. yen to JRCS Great East Japan Earthquake Contribution
  • April 2012 Built a new elementary school building in a commune in Phu Tho, Vietnam
  • July 2012 Donated 1 mil. yen to Great East Japan Eartqhquake Fukushima Contribution for Children and 1 mil. yen to Contribution of Iwaki, Fukushima
  • July 2013 Donated 1 mil. yen to Great East Japan Eartqhquake Fukushima Contribution for Children and 1 mil. yen to Contribution of Iwaki, Fukushima
  • August 2014 Donated 1 mil. yen to Great East Japan Eartqhquake Fukushima Contribution for Children and 1 mil. yen to Contribution of Iwaki, Fukushima
  • August 2015 Donated 1 mil. yen to Great East Japan Eartqhquake Fukushima Contribution for Children and 1 mil. yen to Contribution of Iwaki, Fukushima
History
The starting point of the project is that Yuko Kusumi visited many countries in ten years since she was 42 years old. She realized the fact that many people lack in daily food, and then she began private donation little by little as she could.
At the opportunity of the 10th anniversary of the INNATUS skin care series, INNATUS has started the 1% Project. As we INNATUS chose education as the objective of charity, we first built a kindergarten in a village of Vietnam in July 2002. We believe that young children can have diverse possibilities, which can finally lead the country to prosperity.
In October 2002, the Japan Culture Promoting Association highly appreciated social contribution of the project, and awarded Yuko Kusumi with the social and cultural order medal. As of 2010, nine schools have been built. Students of those schools now enjoys their school lives in the new school buildings.
Support
  • ・Japanese Red Cross Society
  • ・UNICEF
  • ・MSF Japan
  • ・Plan International Japan
  • ・Dept. of Immunology of Kochi Medical School
  • ・Greening promotion committee of Kita city public office
  • ・Children's library in Kita city, Tokyo
  • ・Jiaien Baby Home in Kumamoto
  • ・Victims of the Great Sumatra-Andaman Earthquake
  • ・Victims of the Mid Niigata Prefecture Earthquake
  • ・Victims of the Great East Japan Earthquake
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